Samurai, made by the expert!

POSITIONING

Samurai - for people who want more than just safety!

There are many arguments that demonstrate that Vandeputte Safety’s own brand is the right choice. Here are the main benefits of Samurai at a glance.
Technological innovation.
With our Samurai products, we want to remain a trendsetter in the fast-changing world of PPE. The new materials used to manufacture gloves, clothing and shoes guarantee even better performance. At the same time the products are becoming lighter, more ‘breathable’ and hence more comfortable to wear.
The supreme example is the “Samurai 2nd Generation” range. A range of products made using state-of-the-art technologies with a modern design.

Trend awareness
We have become more demanding over the years. We expect the best, not just in terms of performance but also in terms comfort and design, which are increasingly important factors in the choices of today’s companies. Samurai anticipates this demand by creating more lightweight, more breathable products, with a design that looks more and more like items we can find in sport and leisure shops.
Besides comfort, we also believe it is important to be a trendsetter in terms of ergonomics. This means just as much attention is paid to women in the workplace as their male colleagues. With its clothing, shoe and glove sizes, Samurai proves that these are not just idle words.

Flexibility through customisation.
Samurai products can also be tailored to the customer’s needs. Jackets can be given an extra pocket and one or more logos, and can even be made entirely or partially in your corporate colour. Shoes, glasses and gloves too can be marked with a company logo and thus become more recognisable.

Exclusivity through specialisation
With our constant presence among customers, Vandeputte Safety is ideally placed to understand their needs at different levels and to meet those needs with specific equipment. Samurai products, available exclusively from Vandeputte Safety, are the result.
Since 2008, Samurai has exceptionally associated its name with those of other renowned manufacturers. This indicates a joint strategy for a well-defined product and also guarantees to you that the exacting demands of both brands are strictly followed. It is an opportunity for both parties to reinforce one another! “Samurai, made by Sioen” is one example of such a co-branding process.

Economic advantage
Using Samurai products can deliver substantial cost savings. Vandeputte Safety’s own brand is usually positioned at a price point below the A brands, allowing you to gain an economic advantage without sacrificing quality or comfort. Since the Samurai range is designed to enable you to protect your people against 80% of risks with a limited range, it also fits in perfectly with a rationalisation policy. A constant stock capacity of Samurai products in our warehouses also enables you to keep your own stocks to a minimum or, in some cases, even to keep no stock at all. In short, choosing Samurai is ideal for a TCO approach.